Computer salespeople trapped…
Computer salespeople
[youtube=http://www.youtube.com/watch?v=fDiCTnQrw78]
Two young American students took a very interesting initiative: they went to several hardware manufacturers and/or distributors and asked relatively simple technical questions. I liked Apple most, where nobody bothered to answer, and the Geek Squad who didn’t know the answer (“what’s the role of a hard drive cache?” I think) but still tried to bullshit…
This video raises once again the issue of training. While pure engineers ought to get training in finance, marketing, logistics and strategy, marketing and sales people need to understand what they’re talking about. We live in a complex world, and IT products are complex products. Still, the best way to make sure people know what they’re talking about is bringing people from the R&D department talk with the customer. But R&D people are in short supply, and sometimes do not want to see customers.
Complicated equation, isn’t it?
Still, the video’s pretty cool.

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