Eric Schmidt, CEO of Google, estimates the average blog is read by one single person every day
Tech IT Easy gets 300+ times the average number of daily visits on a blog. Unbelievable, isn’t it?
Well, I’m not getting that much traffic, you’re still on a small and growing blog (or put it that way: a start up). About 300+ single visits (WordPress counter) on average in the last few weeks (from 220 on week ends to 460-500 when I get a post referred on a prominent blog). So why is Tech IT Easy getting a 300-fold traffic compared to the average number of daily visits, does that mean that on average, one blog gets one visit per day??
According to Eric Schmidt, CEO of Google, the answer is yes: “Mr. Schmidt said that by by Google’s calculation, a new blog is being created every second of every day. He said that Google now estimates that the average blog is read by one person.” – source: see here an article published on a New York Times’ blog on politics, many thanks to Kari for pointing the link to me.
One visit per day! It means the number of blogs is so high, and most contents so poor or even inactive that in the end, many are called, few are chosen. Were all the guys predicting the day there would be one blog for each Internet user wrong? I guess so, and I have to say I had myself never expected such a terrible figure.
Anyways, it’s not my our case I guess (until when?
): I’ve just purchased the domaine name techiteasy.org. I’m giving myself one year to start a collaborative weblog, a community of light bloggers with a passion for technology and complementary skills, view points and backgrounds. The only rule is that there won’t be any editorial rule, no official language, no quantitative or even qualitative (the market will choose whether to leave comments and interact or not) constrain whatsoever, and no limit to creativity and boldness. In French, we’d say un peu le bordel, some kind of a mess. But that’s exactly what I want: it’s not about building something huge, so we don”t need a structure.
Actually, I like the Google stat. Many inactive blogs means many people don’t find the time to blog. And I’m planning to ‘recruit’ amongst people I know and/or trust that have no time to blog every single day (but maybe twice a week or so).
It would be pretty nice as well if all tech industries (software, consumer electronics, Internet, telcos, computer networks, information management, media, biotech?, etc.), functions (developers, marketers, entrepreneurs, finance guys, lawyers, etc.) and clusters of innovation on all continents could be represented. I’m also tending to favour friends and fools as I want this experience to be as time-demanding as regular blogging (in my case, between 20 min. and 75 min. / day), and also fun and exciting as I am most probably to blog after work and during week ends.
I’m not ruling out monetization (although not bullish as of today) if techiteasy.org turns out to be a success, and although my success metric is essentially the number of comments (down from 5+ to 5- in the last few months, I’m not improving, and you’re not helping me with criticism; in this respect, please provide me with a feedback if you find room for improvements in a way) as of today, techiteasy.org’s success major metric will definitely be plain vanilla traffic.
In a nutshell: techiteasy.org is just a project to be launched within one year or never to be launched.










