Recently, the city of Rotterdam introduced a mandatory way of paying for public transport, using RFID-cards, called OV-chipkaart. This system will eventually be deployed across the Netherlands. This blog post describes my experience with it.

First you have to be aware that, much like in any city, public transport is an umbrella-term that describes busses, trams, trains, and metros (or subways). The RFID cards don’t yet work on trains, you have to check and uncheck yourself for any of the other options. You cannot get into or out of the subway station without doing that, while that is not the case on busses and trams, where you do have to check yourself in, but nobody prevents you from not checking out. Confused? Good, so are plenty of other people.

When you check yourself in, the machine automatically takes of 4 euro from your card. When you check yourself out, the amount that you haven’t used is deposited back. So if you forget… you just lost a few euro, because most trips don’t exceed the 1.50 euro mark. You can’t forget this in the subway, as you can’t enter without checking in, and you can’t leave without checking out—there are human height gates that prevent this (see pic). And the system works fine. On busses and trams, on the other hand, you have to check yourself in, and you have to remember to check yourself out, as there is no one to stop you from leaving without doing so. Confused? Good, so are plenty of other people.

I’m not sure why this system was put in place in such a way:

• one reason might be practicality: instead of giving a destination at the beginning, the check-out machine decides what your destination ends up being. That way, there’s no confusion and no long queue at the beginning of people entering their destination into a machine.
• a second reason might be technical / a privacy issue: it would be optimal if I got on a bus and, without touching the machine, the money would be taken from my card, and vice versa when I leave the bus. It’s more than likely a privacy concern as RFID-chips can have a maximum range of ca. 320 feet (=100 m).
• a third reason might be that subways are the no. 1 way to travel in Rotterdam: I don’t believe this is the case, especially since this system will be rolled out to cities where there aren’t any subways.

I very much dig the idea of RFID, as I like its efficiency, both from a user and a supply chain perspective. The flaw in this system is contextual design. While it works perfectly in subways due to the gate system (as well as in trains, where they are installing similar gates), there is too great a chance of forgetting to check out on other means of public transport. Last night at 11 pm in Amsterdam, the tram was filled with people that where “on something,” and how many of those are very likely to forget to check out? A 4 euro a pop, you’re entering London tube tariffs, which, everyone agrees, are astronomical, especially if you have to pay for that every day.

The only practical solution I see for this problem, is for there to be gates installed in busses and trams, so that people don’t forget to check out. So far, this has not happened and it comes at the expense of travellers who, while being trained to be stupid (don’t worry, the card takes care of everything), now have to be aware of their actions at the beginning and at the end of the journey. And believe me, when this system is rolled out across the Netherlands and perhaps even your country, there’s going to be an exponential increase in complaints, as tons of people will have forgotten to check out and will have lost 3 euros in the process. Good for the government’s short-term cashflow, but definitely creating more overhead in terms of support-costs.

Build those damn gates!

Vincent

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