Posts tagged: Twitter

Must Use Twitter Tools for Corporate Users

If you are new to Twitter then it’s easy to get confused with so many twitter applications out there. Further, if you are a business user than you may have no time to do research on the applications. We really can’t deny the fact that businesses are testing out Twitter as part of their steps into the social media landscape.  You can say it’s a stupid application, that no business gets done there, but there are too many of us (including me) that can disagree and point out business value. I used many of the tools available in internet to manage my old twitter account.

With this idea behind I am trying to categorize the tools which may be helpful for our readers to use according to their needs. Here are some twitter tools  along with the snapshots which impressed me and according to me will be easy to use even for a newbie to  promote his/her business .

  1. Buzzom Premium http://premium.buzzom.com/

Buzzom Premium is very newly launched application which allows you to focus in your twitter growth. It has many functions to choose from but more essentially its spam filter, scheduler and monitor. These are the three basic functions over which the application is build.

Direct Message is full of SPAM and it is almost unusable now. Thanks to various gaming applications and welcome or thank you messages. I like Buzzom SPAM filtering for DM. It actually makes this feature usable.

Buzzom also provides a great way to visualize your Twitter growth and network’s activity such as tweets, Retweets etc. The service also has the auto grow and follow system to increase your network’s size. Scheduler allows you to schedule tweets at certain time and control it by specifying its repeat cycle for future tweets.

2. Twonvert http://www.twonvert.com/

Twitter is all about 140 characters of words. People are already got use to expressing themselves in 140 characters with shorthand notation and some ingenuity. But that takes time and when you are in hurry, its more frustrating. With Twonvert you can easily convert your tweets into SMS shorthand language and allows you to say more with less characters!

3. Wefollow http://wefollow.com/

WeFollow is the directory of all the people in the Twitter, who have added themselves to the list. It provides an easy way for you to find relevant people in twitter and connect with them. You can find all short of people from celebrity to technologist in the list. WeFollow.com helps you use your time efficiently by making your people search easy and fast.

4. Twitscoop http://www.twitscoop.com/

Twitscoop is the service which lets you search the real-time trend in the twitter. Twitscoop uses the dynamic tag cloud to show the most talked topic in an interactive way. You can also search for related keyword and finds its popularity in the Twitter network.

Overall, it allows users to “Mine the thought stream” provided by Twitter. Twitscoop’s algorithm cuts every English non-spam tweets into pieces (“tags”), and ranks them by how frequently they are used versus normal usage. Twitscoop can essentially be described as your real-time web’s monitor.

5. Twittercal http://twittercal.com/

Managing your calendar is very tedious. You may have to enter new task on the go and may not have access to web version of Google calendar. Now you can do that easily via Twitter, you just have to send a small tweet and it gets added to your Google Calendar.

It’s a free service that connects your Twitter account to your Google Calendar. Add events in a snap from your favorite Twitter client. Follow the 5 steps procedure to get started.

6. Socialtoo http://www.socialtoo.com/


Socialtoo is a paid service that lets you manage your twitter account by autofollow and unfollow tool. It also provides you basic statistics about your followers count and tweet count. It helps you manage your account and reduce the spam in your network.

It has interesting features like social survey that allows you to create survey that will allow you to understand your network much better.

7. StrawPoll http://strawpollnow.com/

Can you measure the sentiment of your network? Ets say you have 1000 people in your network, getting everyone’s opinion one to one is difficult. If you just want to measure if your network is Pro Apple or Pro Google, what do you do? Well Strawpoll is the tool you are looking for.

StrawPoll is the coolest way to follow the opinions of people onTwitter. It allows you to create poll and communicate with your network and understand their opinion.

8. TweetDeck http://www.tweetdeck.com/

Tweetdeck is the most popular desktop application for Twitter developer in Adobeair. It is very popular for its interface. It provides you a very easy way to maintain your daily twitter activities. Tweetdeck provides easy way to group your friends into different tabs and clean up the twitter stream. You can also search in the Tweetdeck and open a dedicated tab for the keyword; this allows you to track them easily. Recently, TweetDeck also has added TweetDeck Directory which is similar to WeFollow.

9. Stocktwits http://stocktwits.com/

StockTwits is an open, community-powered idea and information service for investments. Users can eavesdrop on traders and investors, or contribute to the conversation and build their reputation as savvy market wizards. The service takes financial related data and structures it by stock, user, reputation, etc.

User can add a set of specific stocks, save them to their own portfolio and limit the conversation around it or focus only on their favorite and trusted sources. Watch the whole stream or create your own filters. User can follow the best on the site, the best only in your areas of interest and in turn share your best actionable ideas. This is the best Twitter related financial site on the web does this in real-time.

10. TwitterSearch http://search.twitter.com/

TwitterSearch is the basic framework of the entire search engine that is present. It provides an easiest way to find out tweets related to keywords. It also has an advanced feature that lets you customize your query to find relevant tweets. It is small but powerful tool.  Once you get hang of it, it can be your most powerful tool of all. Beside search, it was shows the trending topic which can be useful to get hold of the perspective of twitter.

To Actually understand how to use twitter to promote your business here is a link to an awesome article by Chris Brogan.

P.S : All the rankings and stats are based on my personal opinions and experiences while using them.

An interview of a web marketing strategist: Michelle Greer

My cofounder at Verteego Rupert and I met Michelle Greer in the line to the TechCrunch Party during last December’s crappy LeWeb Conference in Paris. Michelle was the sunshine of at-that-time very cloudy Paris for us: we could discuss blogs (see Michelle’s blog), Twitter (follow Michelle here), hot startups, online business models, web marketing, as well as music, France, the US, blablabla

Since then, Michelle being based in Austin, Texas, we’ve been keeping in touch and I couldn’t resist introduce you guys to Michelle Greer, a great professional as well as an amazing person. Plus, I’ve become lazy writing blogs just myself with me and I, so here Michelle goes:

- Hey Michelle, could you please introduce yourself?

My name is Michelle Greer and I am a web marketing strategist here in Austin, Texas.  I love good movies, traveling, funny people, skiing, tennis, yoga, and using the web to connect people.

- what is it to be a web marketing specialist? The web has become such a broad universe: what exactly are your areas of expertise?
I’d say my specialties are copywriting, community building and social media.  Whenever I write something, I think, “What would my intended audience want to share with other people?”  I also understand social networking tools well, so I like using them to create fun campaigns for people.
- who are your typical clients: startups? large corporations? …
I don’t like the bureaucracy of large companies.  The money isn’t worth it because you can’t accomplish anything without six people’s approvals.  I also don’t like how most large companies do business, because it’s about growth instead of value.  Right now I am in charge of the Twitter contests for @NameCheap and marketing for Interspire, a community-built software company used by small businesses around the world.  They aren’t complete startups, but I have access to the CEOs, and I like that.
- what value do you bring to your clients: traffic? revenue? search engine optimization? improved conversion rate? enhanced visibility on social networks?
Customer service is the new marketing.  I as a marketer am one person.  Whether its NameCheap or Interspire, if I make customers insanely happy and then ask them to leave reviews online, they’ll do it.  The advantage of using someone like me is that I value being able to sleep at night knowing that I did a good job over pure cash, and customers know that.  It’s amazing how many companies do not understand that if you just take care of people, they want to see you succeed and they’ll send you customers and leave good reviews for you online if you ask them to.
- what is your secret sauce: what makes people absolutely want to work with you and no one else?
I can speak geek and speak to normal people.  It’s important in my line of work and most software salespeople and marketers are very deficient in their technical knowledge.  I also enjoy pushing the boundaries of what people think social media is for.  It’s not about talking–it’s about doing!
- you have become quite a famous blogger: how did you come to blogging?
I hated my job at the time and wanted to get my name out there.  My boss would rewrite everything I wrote, even though he knew nothing about writing.  I felt like I had nothing to show for myself.
- do you think micro blogging has killed or will kill blogging?
No.  If you look at what is often tweeted, it is links to blog posts.  There’s only so much you can say in 140 characters.
- what are your 3 favorite blogs and why?
This is hard.  I like gapingvoid.com, mashable.com, and treehugger.com.  I will probably think of six more immediately after sending this interview.
Thank you for your time Michelle! Looking forward to seeing you in person again, in Texas maybe?
Michelle Greer was interviewed by Jeremy, who didn’t get paid for it! Look, Tech IT Easy isn’t even mentioned in Michelle’s favorites… ;)

Join me on Blellow!

Blellow | Everyone_s Posts - (Build 20090305133223).jpgAfter reading this Techcrunch intro, I just joined Blellow today. While I’m not much of a bandwagon guy, as far as social networks are concerned, there are a couple of reasons, which I vocalised on this blog, why I dig the idea of this social network.

A short history of my adoption of social networks

When I started coming on Twitter, I was excited about creating a Hive Mind. What attracts me about the internet, blogging on Tech IT Easy, and social networking, is that it can be similar to forming neural connections between smart nodes, much like in your head. Twitter didn’t deliver much on that promise so far, however, because, even though there are a heck of a lot of smart people on the service, it’s very difficult to manage that data, let alone make it useful.

Friendfeed is another service I use and have written about. Two things that attract me about it: Friendlists, which allow me to segment my interests and social circles. For instance, I have a Tech IT Easy friendlist where I just see all the Tech IT Easy bloggers and their twitter-updates—many of you probably didn’t know that—allowing me to keep up to date, at a glance, on what these smart guys are up to in their lives.

What I also like about FriendFeed is their rooms, which allow me to focus on specific content like apps, and ask questions to an audience interested in that same content. The downside: there is no real working index for rooms, you just have to do a dedicated site-search on Google , I guess.

Let’s get to Blellow!

The service isn’t on the same maturity level as Twitter of Friendfeed yet, which is also partially why I’m asking you to join me. For instance, I cannot yet search for friends whose email-address I have (and I also hope they add searching for Twitter-contacts, like FriendFeed has). Following is a short commercial, which you will have also have seen on Techcrunch.

[youtube=http://www.youtube.com/watch?v=kTV6fCo92xI&color1=0xb1b1b1&color2=0xcfcfcf&hl=en&feature=player_embedded&fs=1]

What Bellow does is the following:

  • Instead of joining a stream of content, which grows exponentially with more users, you can just focus on groups that specialise on content like SXSW 2009, Apple, B2B marketing, Photoshop, etc., etc., you get the idea.
  • You can create private streams between a select group of people, sort of a private IRC channel, if you will.
  • When you create your profile, you have to add a lot of info about yourself, hypothetically allowing people to search for keywords and finding a kindred soul. The video shows a freelance flash developer searching for other developers on Bellow and getting the advice she needs.
  • Other things it also allows, but which are underdeveloped, is search for jobs and projects. Sort of like e-lance, with the added benefit that you get to see what people say before you hire them.
  • Meetups are another feature, but are, as usual, focussed on the US only, leaving us “old-country” Europeans in the dark.

That’s it! A short review of the first 30 min., I spent there. But hopefully I get to see some familiar faces soon!

Vincent

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